Month September 2021

7 Simple Prepping Tips

Chaotic epochs are inevitable. Fall of Rome and the fall of the Soviet Union are two we all know about. So it should go without saying that everyone, regardless of their opinion on conspiracy theories or our political climate, should…

Western Made vs Western Owned

Do you own a Mac computer? Check out the back. What do you see? No, not the forbidden fruit with a bite in it… “Designed by Apple in California. Assembled in China.” Apple is an American powerhouse. A testimony to…

Lessons for our Leaders

We sell outdoor and survival gear, so this post might be left of centre, but give it a try. The current state of the world can sometimes make me lose hope. It’s incredibly hard not to look around and want…

Importance of Anonymity

It’s been another busy week for us at Go West as we prepare an ad campaign for late September. I’ve received some great feedback on our range of camping gear and a question from a designer who we may use…

Won’t Be Beaten On Price

Our first week has passed and we’ve had a great response. The most popular items have been in our survival range, perhaps due to Hurricane Ida. One piece of feedback we’ve received is about price difference online. We’ve been comparing…